Martini helped the corporate LapLink develop and launch a hot, new brand for LapLinkIt.com; a new division specializing in speedy Internet file transfer software. The site targeted a young and wired demographic. As a result, the hip, bright colors and the site movement together illustrate the speed of LapLinkIt's products. Also, Martini successfully demostrated the inner workings of LapLinkIt's complex software with easy-to-digest demos. Go to laplinkit.com. ©2002, Martini Design, LLC.